Project Description
Ai Design was founded by Matt Figliola in 1992. Over nearly three decades, Ai Design developed an unapparelled reputation and an incredibly loyal a-list clientele for their no-compromise vehicle audio and customization services.
The company had success, but most of their business was from word-of-mouth. Located in Westchester County, NY, the company was far removed from the custom car mecca of Southern California.
We launched a targeted PR campaign focused on the publications and outlets their clients and prospects read. Feature articles in Bloomberg, Automobile and Hagerty followed along with an ongoing video series on TheDrive.com.
